When it comes to pharmaceutical research, off-the-shelf means one-size-fits-none
Pharma-Specific Conjoint™
So, why use a demand research approach that has not been designed or validated for the pharma market when you can use one that has?
Pharma-Specific Conjoint is designed for the unique challenges of the pharma market:
- Adaptable survey design. Tailored to your product and your market, regardless of complexity.
- Efficient techniques. Investigate more segments, more indications, and more markets.
- Future-proof deliverables. Handle changing markets and avoid having to re-run your research.
Pharma-Specific Conjoint: Designed for the pharmaceutical industry. Proven in pharmaceutical markets.
What if you need demand insights but lack the time or budget?
MetaConjoint®
Unlock the potential of conjoint without the field research.
Powered by over $50m worth of pharmaceutical conjoint responses, MetaConjoint delivers share insights in a fraction of the time for a fraction of the cost.
Use our MetaConjoint approach when you need share insights you can trust – without the cost and wait of running primary research.
Get better KOL interviews – using an AI moderator
DeepDiveDialogue™
When you supplement your conjoint research with qualitative interviews, you want to make sure you’re getting the most from them. That’s why we developed the DeepDiveDialogue platform – to get triple the useful insights from your KOL interviews.
Our AI moderator asks intelligent, unscripted exploratory questions directly in response to your KOL’s previous answer. This uncovers insights you didn’t know you needed to know. (Human moderators can ask these questions, but our AI moderator does it better.)
If you’re looking to understand:
- Where prescribers feel there is the most unmet need
- How prescribers segment patients
- Why prescribers value certain endpoints
Or similar objectives, then book a demo with one of our experts to see the AI moderator in action. Try it yourself!
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